Elevation Partners : : Our Approach

Market-leading media and enterainment businesses

Partner with management

Add value through experience-based advice

Invest in growth

Our investment approach is based on four key principles:

We look to invest in companies with an attractive core business model and potential for new growth. During our diligence process, we look for short and medium term opportunities to improve the core business through improving marketing and distribution economics and operational efficiencies. We also look for longer term opportunities for growth, which may include expanding into new distribution channels and geographic segments, pursuing new licensing opportunities, and deploying new business models.

We refer to this investment strategy as Two Ways to Win. The First Way to Win comes from improvements in the core business driving attractive base returns. The Second Way to Win comes from new growth initiatives providing upside opportunities that enhance performance.

Second Way to Win
• New licencing
• New distribution channels
• New geographies
• New business models

First Way to Win
• Improved marketing and
distribution economics
• Enhanced operational efficiencies
• Better alignment of
management incentives

We seek to invest between $50 million and $300 million in each transaction and to structure each investment in a manner best suited to the investment opportunity. We invest in a select few companies at one time so we can provide substantial support to each management team.

We believe our industry focus, commitment to partnering with management, ability to add value, and pursuit of growth will generate superior financial returns for our investors.